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DATA-POWERED
PIT STOPS

Client: LEGO | 2025 | Loyalty & CRM Campaign

DMA Awards GOLD WINNER (Customer Journey)

Fuelling fan engagement and supercharging sales
with hyper-personalised pitstops all F1® season
for LEGO® Insiders.

DIVE DEEPER

THE BIG WIN

© 2026 by Rianna Woods.

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